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Instagram and X Compete for Creator Attention with New Funding Initiatives for Long-Form Video Content

Technology News

Instagram and X Compete for Creator Attention with New Funding Initiatives for Long-Form Video Content

Instagram takes second shot at long videos, but creators say Features may be a tough sell

MoneyControl

Instagram takes second shot at long videos, but creators say Features may be a tough sell

Convincing an audience used to short format will not be easy and without a revenue stream, creators will have little incentive to invest their time and energy, say experts and influencers

Instagram offers to pay creators for long-form content

Social Media Today

Instagram offers to pay creators for long-form content

Business Insider reported that creators were offered as much as $500,000 to post video to Meta’s new Features product.

Instagram is offering YouTubers up to $500K, Business Insider reports

TNW

Instagram is offering YouTubers up to $500K, Business Insider reports

Instagram is paying some YouTubers to bring their long videos across. It has offered select creators $50,000 to $500,000 to post long-form work to Features, its new 90-minute format. Sydney...

X launches new bonus program for video creators

Social Media Today

X launches new bonus program for video creators

The reward-based effort offers cash incentives to invited users for posting videos on the platform.

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