Instagram Launches Long-Form Video 'Features' to Compete with YouTube

10/27/2026

Instagram is testing 90-minute long-form videos. With billions of users already on board, could it finally challenge YouTube?

10/27/2026

Instagram has announced that it is testing a new video format on the platform called Features, which will allow users to upload horizontal videos up to 90 minutes long. According to a report by...

10/27/2026

Instagram is reportedly planning to feature long-form videos of up to 90 minutes on its platform soon to compete with YouTube and other streaming platforms.

10/27/2026

The platform is testing long-form video, but doesn't have a plan to pay out creators as YouTube does.

10/27/2026

Instagram wants to attract a different type of content.

10/26/2026

Instagram is launching "Features" as its first real dive into long-form video content in what could be a real rival to YouTube, though Instagram is, for now, missing an alternative to YouTube’s ad...