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Lula's Digital Campaign Revolution: How Social Media Mobilized Support for His Election Comeback

World News

Lula's Digital Campaign Revolution: How Social Media Mobilized Support for His Election Comeback

How André Janones Helped Turbocharge Lula’s Comeback in Brazil’s Election

The New York Times

How André Janones Helped Turbocharge Lula’s Comeback in Brazil’s Election

With street talk and tactics from the far-right’s playbook, André Janones used a WhatsApp channel to help organize millions of Brazilians online.

How WhatsApp’s ‘Lula’s Army’ helped mobilise support for Brazil President’s election comeback

CNBC-TV18

How WhatsApp’s ‘Lula’s Army’ helped mobilise support for Brazil President’s election comeback

A messaging channel, called "Lula's Army" grew to around 10.8 million followers, helping Lula’s campaign strengthen its digital outreach ahead of the October 25 runoff against right-wing...

The digital army that catapulted Lula to victory in Brazil

DECCAN HERALD

The digital army that catapulted Lula to victory in Brazil

It started with a WhatsApp channel with a few thousand followers. It exploded into a digital army of 10 million people that helped swing Latin America's biggest election. President Luiz Inácio...

Lula’s Win Signals Fight to Regulate Social Media Will Escalate in Brazil

Tech Policy Press

Lula’s Win Signals Fight to Regulate Social Media Will Escalate in Brazil

Social media regulation will be a high priority for Lula after an election where Big Tech's influence was on trial, says Tech Policy Press fellow Tatiana Dias.

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