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Robert Downey Jr. Becomes Face of Snap's New AR Glasses Campaign

Robert Downey Jr. Becomes Face of Snap's New AR Glasses Campaign

Snap is paying Robert Downey Jr. to do the Iron Man thing
Snap is paying Robert Downey Jr. to do the Iron Man thing

Snap has a new brand ambassador for its Specs AR glasses: Iron Man actor Robert Downey Jr. The company has brought on Downey as Specs' "Chief Customer Experience Officer" and has published several...

Robert Downey Jr. Signs On as Pitchman for Snap’s $2,200 Specs AR Glasses
Robert Downey Jr. Signs On as Pitchman for Snap’s $2,200 Specs AR Glasses

Robert Downey Jr., whose famous portrayal of Marvel’s Iron Man had him decked out with a variety of high-tech gadgetry, is donning Snap‘s Specs augmented-reality glasses in a new role as lead...

Snap taps Robert Downey Jr. to promote Specs
Snap taps Robert Downey Jr. to promote Specs

The actor was named chief customer experience officer and will create videos demonstrating the capabilities of the company’s augmented reality glasses.

Iron Man himself now officially endorses Snap’s latest smart glasses
Iron Man himself now officially endorses Snap’s latest smart glasses

Snap Specs are available for pre-order now, and actor Robert Downey Jr. is joining the team after he said he "was absolutely sold on Specs within 40 seconds."

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