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Xbox Leadership Emphasizes Need for New IP Amid Layoffs and Restructuring

Gaming News

Xbox Leadership Emphasizes Need for New IP Amid Layoffs and Restructuring

Xbox boss Asha Sharma says "we will not survive" without "enduring new IP," despite being in the middle of laying off 3,200 employees and parting ways with numerous studios

GamesRadar+

Xbox boss Asha Sharma says "we will not survive" without "enduring new IP," despite being in the middle of laying off 3,200 employees and parting ways with numerous studios

As Xbox continues to struggle, CEO Asha Sharma has reportedly stated her desire to keep making "enduring new IP" rather than solely relying on the past, as the company "will not survive" if it...

Asha Sharma reportedly tells rattled Xbox employees: "We have to find new ways, and courage, to have invention on new IP"

Eurogamer

Asha Sharma reportedly tells rattled Xbox employees: "We have to find new ways, and courage, to have invention on new IP"

Xbox leader Asha Sharma has reportedly broadcast her intent to "create enduring new IP" alongside the company's much publicised plan to organise around its biggest gaming brands - think The Elder...

Asha Sharma Tells Employees That Xbox Won't Survive By 'Only' Relying On Past Franchises

Pure Xbox

Asha Sharma Tells Employees That Xbox Won't Survive By 'Only' Relying On Past Franchises

"I would also like to see us continue to create enduring new IP".As we've already covered at Pure Xbox, Asha Sharma was part of a Town Hall meeting at Microsoft HQ last week where she updated...

Xbox CEO Wants Studios to "Create Enduring New IP" – Rumor

GamingBolt

Xbox CEO Wants Studios to "Create Enduring New IP" – Rumor

Just a few months after a series of layoffs that resulted in almost 2,000 job cuts at Xbox so far, the CEO of the division, Asha Sharma, has reportedly spoken to the remaining employees about the...

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